A Vision For Success
Your source for productivity and management tips
Putting the Welcome in the Welcome Center
Your Welcome Center: Building Relationships from Moment One What's the most important function of the welcome desk when meeting a patient for the first time? Beginning the patient relationship. The experience that a patient has at the welcome center establishes the...
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Doctor Performance: Basic Clinic KPIs
Clinic KPIs 101 Opticians and staff aren’t the only ones who need to have their performance measured. Doctors / providers also need to be aware of their own Key Performance Indicators (KPIs). It’s a definite fact that providers can significantly influence patients’...
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Managed Vision Care Benefits and Patient Dialogue
Misfiring with Patient Dialogue We miss big when it comes to communicating the value and advantages of the managed vision care benefits! Our profession has conditioned patients/consumers to say: "I just want what’s covered!" or "What's covered?" However, managed care...
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Optical Staff Evaluation – Your KPIs in Action
Optical KPIs on a New Level We’ve spent several weeks now reviewing Key Performance Indicators (KPIs) in your practice. Specifically, we’ve been recently looking at KPIs in your optical; we discussed frame revenues and sale price, lens sales and product mix, and lens...
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Retinal Screening Photos – to Bill or not to Bill? Part 2 of 2
Billing Retinal Screening Photos Welcome to Part 2 of our two-part series about guidelines for billing and payment of "retinal screening photos" with some managed care vision plans. Due to the volume and complexities of vision benefit coverages, we offer the...
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Lens Add-ons: KPIs that Drive Profits
Lens Add-ons Are Critical to Your Practice Profitability In our previous article, we reviewed the basic Key Performance Indicators for lens sales. (Read it here.) In this article, let’s dig in to some details on lens add-ons. We’ll review sales KPIs for...
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Retinal Screening Photos – To Bill or Not To Bill? (Part 1 of 2)
Billing Retinal Photos - When (And How) You are probably familiar with health plan guidelines for billing and payment of retinal photos with interpretation (CPT code 92250). But are you as familiar with guidelines from some of the managed vision care plans that...
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Critical Optical KPIs: Your Lens Sales
Next stop, Key Performance Indicators for lens sales. We’ve been digging in to the optical over the last couple of articles, covering optical capture rate, and frame revenues. Profitable lens sales are the backbone of a thriving optical dispensary. If you and your...
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8 Rules for Upping Your Game in the Optical Dispensary
Let’s examine “8 Rules” to turn consumers on in the optical dispensary and get more of the doctor’s patients saying “Sounds good!” instead of “Is that covered?” Let’s have more fun while providing an extraordinary experience!
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Must-Know KPIs in Your Optical: Frame Pricing and Revenue
We’ve spent a few weeks and a few articles discussing important KPIs (Key Performance Indicators) that you should be aware of and monitoring in your practice. I want to point out that all KPIs are a direct result of our revenues and behaviors in our practices. That...
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3 Ways to View Your Practice Pricing
There's more than one way to think about your pricing. Which one is most important really depends on what you're thinking about or measuring at the time. In EDGEPro, we use three pricing models in our dashboards: List pricing, Patient pricing, and True pricing. Let's...
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9 New Rules for Frame Merchandising
A definition of insanity? According to my mother and other reliable sources, it is repeatedly doing the same thing and expecting a different result. I believe it’s time to reclaim our sanity and get out of the flat-growth rut. I developed the New Rules of Optical...
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