A Vision For Success

Your source for productivity and management tips

Putting the Welcome in the Welcome Center

Your Welcome Center: Building Relationships from Moment One What's the most important function of the welcome desk when meeting a patient for the first time? Beginning the patient relationship. The experience that a patient has at the welcome center establishes the...

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Doctor Performance: Basic Clinic KPIs

  Clinic KPIs 101 Opticians and staff aren’t the only ones who need to have their performance measured. Doctors / providers also need to be aware of their own Key Performance Indicators (KPIs). It’s a definite fact that providers can significantly influence patients’...

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Managed Vision Care Benefits and Patient Dialogue

Misfiring with Patient Dialogue We miss big when it comes to communicating the value and advantages of the managed vision care benefits! Our profession has conditioned patients/consumers to say: "I just want what’s covered!" or "What's covered?" However, managed care...

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Optical Staff Evaluation – Your KPIs in Action

Optical KPIs on a New Level We’ve spent several weeks now reviewing Key Performance Indicators (KPIs) in your practice. Specifically, we’ve been recently looking at KPIs in your optical; we discussed frame revenues and sale price, lens sales and product mix, and lens...

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Lens Add-ons: KPIs that Drive Profits

Lens Add-ons Are Critical to Your Practice Profitability In our previous article, we reviewed the basic Key Performance Indicators for lens sales. (Read it here.) In this article, let’s dig in to some details on lens add-ons. We’ll review sales KPIs for...

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Critical Optical KPIs: Your Lens Sales

Next stop, Key Performance Indicators for lens sales. We’ve been digging in to the optical over the last couple of articles, covering optical capture rate, and frame revenues. Profitable lens sales are the backbone of a thriving optical dispensary. If you and your...

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3 Ways to View Your Practice Pricing

There's more than one way to think about your pricing. Which one is most important really depends on what you're thinking about or measuring at the time. In EDGEPro, we use three pricing models in our dashboards: List pricing, Patient pricing, and True pricing. Let's...

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9 New Rules for Frame Merchandising

A definition of insanity? According to my mother and other reliable sources, it is repeatedly doing the same thing and expecting a different result. I believe it’s time to reclaim our sanity and get out of the flat-growth rut. I developed the New Rules of Optical...

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